Apple keynote events: the Macguffin of mythinformation

Tonight saw the latest Apple “Special Event”, and the launch of some new shiny kit and software from Cupertino. This seems a timely opportunity to plug a project I’ve helped out on for Sage publishing.  CommunicationSpace is an online community space for the discussion of media and communication research. In my first posting to the site,… Continue reading Apple keynote events: the Macguffin of mythinformation

Supersize me – how much would it cost to upgrade all of your freemium services?

Freemium is a popular business model for web apps and online services. The idea is pretty simple (and a touch obvious): offer a great product that people want to use, and let them have it for free; charge a fee to the small proportion of the users who need it to do just a little more.… Continue reading Supersize me – how much would it cost to upgrade all of your freemium services?

What’s Next? #westwing Fan fiction on Twitter

A week or so ago I started following Josiah Bartlet on Twitter. Turned out he was already following me, as he likes to follow people who are tagging tweets #westwing. I don’t get a lot of the references to contemporary American politics in his tweets, but there’s the occasional reference to the show and a good attempt at… Continue reading What’s Next? #westwing Fan fiction on Twitter

Do you strip or crunch? A lazy marketer’s guide to social media campaigns

Imagine the following brief:  Bourbon biscuits want to relaunch to attract new younger consumers; our demographic is dying out and young people are more into fudge brownies from Starbucks, we need to bring Bourbons into the 21st Century. What’s the betting that agencies will come back with the following campaign: What we need to do… Continue reading Do you strip or crunch? A lazy marketer’s guide to social media campaigns

Chris is working for Facebook while he’s asleep, try it now

Here’s an interesting one for you. I got a message from Facebook today that said: “Chris is chatting with Facebook friends using AIM, try it now” Now I’ve mentioned that to Chris, and it’s not something that he asked Facebook to send out for him; point of fact he doesn’t use AIM for Facebook chat. So… Continue reading Chris is working for Facebook while he’s asleep, try it now

Help Me Investigate: the social practices of investigative journalism

Last week I attended the 2010 conference of the International Association of Media & Communication Research where amongst other things I gave a paper, Help Me Investigate: the social practices of investigative journalism. Taking all of your ideas and presenting them in less than 15 minutes is pretty hard going when you’re used to having captive audiences… Continue reading Help Me Investigate: the social practices of investigative journalism

Social capital: you’re doing it wrong*

(img cc kelvin255) *not really. I’m being provocative, but I do have some ideas about another way of using the concept when talking about the Internet. I wrote a brief piece over at Interactive Cultures last week, which was a neat distillation of a lit review I’ve written about social capital and a key point from… Continue reading Social capital: you’re doing it wrong*

Digital Communications & Social Media

This may be of interest to some of my contacts and students. It’s a report on social media in PR and comms agencies, based on interviews with industry bods. I’ve only skim read it, so this is not an endorsement of the content or the methodology, but there seems to be some interesting points raised… Continue reading Digital Communications & Social Media

Why do companies blog? – The non-snake oil answer

Why do companies blog?  A common answer is: “to join the conversation”. That’s a pretty good answer, especially if you’re in the business of helping them to have that conversation. But actually, that’s the answer to the question “why should we have a company blog?”. Why do companies blog? A lot of companies have never… Continue reading Why do companies blog? – The non-snake oil answer

Digital Birmingham Web 2.0 for Business Seminar

This morning I spoke at a Web 2.0 for business seminar at Digital Birmingham, as part of the digital champion project Below are my slides from this morning’s Digital Birmingham seminar.  Digital Birmingham – Web 2.0 for Business Seminar http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=event1-100331033712-phpapp02&stripped_title=digital-birmingham-web-20-for-business-seminar (there are notes on some of the slides, so you may want to head over to… Continue reading Digital Birmingham Web 2.0 for Business Seminar